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In the Media
In the Media
John Lewis, one of the most exclusive and reputable department stores in the UK, started selling Scala Anti-Cellulite Shapewear in summer 2009. The range was an overnight sensation and the entire stock was sold out the first day. Today, more than 300,000 customers have bought Scala’s Anti-Cellulite Shapewear in the UK and Scandinavia alone.
"The verdict: At the end of the trial, I could see and feel an adequate difference. the visual "orange-peel" effect had diminished, and my skin felt smoother. I also felt that the curve of my hips was reduced slightly and my bottom was a tad perkier. An added side effect of the shorts was that they "suck" everything in – just like traditional Shapewear – making me look slimmer in fitted dresses." Full story >>
"Research showed that four out of five women who wore the underwear every day for a month lost inches from their stomach, hips and thighs. Cellulite was also reduced ... This product has created a real phenomenon among women, with customers buying as much as 10 pairs each." Full story >>
"The underwear went on sale for a second time this week, and quickly became the department store's fastest-selling lingerie in its 124-year history ... In a study of 50 women, who wore the underwear daily for a month, 82% reported a significant reduction in cellulite and showed lost inches from the stomach, hip and thighs." Full story >>
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